Mobile Apps play huge roles in our day to day lives. According to a recent study, a smartphone user uses about 30 different apps in a month.  Therefore more and more companies are now getting involved in mobile app development. But developing apps for Android or any other platform is not as easy as it sounds. 

There are many difficulties needed to overcome by the app developers to be successful. With that in mind, here are some of the challenges that all developers face for app development. 

Potential security issues

Security has always been a greater concern for developers, and it is an even greater one in the coming years. Data breaches and hacks are growing; unfortunately, any common company and app developer can fall victim. If your app and its code are not fully secure, you run the risk of being compromised. This can result in you losing a lot of money and could ruin the reputation of your app.

The easy way to monitor is to keep logs and keep an eye on everything to ensure that nothing out of the ordinary is taking place. Developing an Android app as it is open source, it makes developers more vulnerable to attacks. Be sure to take all the security measures into account. 

Problems with compatibility

Android being a large platform, has a lot of different devices in use. It becomes a challenge to ensure that your app is compatible with all the different types of devices available. The devices might use other processors that have different sizes, features, and capabilities.

It is much easier to develop an app for a single device than to build it for multiple devices. Also, there are multiple Android operating systems available out there in the market. While many latest phones have the new version, it’s not always the case with all devices. Trying to keep up with all the multiple versions of the Android operating system can be cumbersome. 

Finding the right platform as a service provider

If you are an up-and-coming entrepreneur, you might not want to invest in the whole IT infrastructure upfront. 

You need to find the right combo of cloud services that also provides hosting for your app development, and this is where the “Platform as a Service” provider comes into play. PaaS offers the following advantages:

• They manage cloud infrastructure, storage, networking, operating system, runtime environment, and middleware. You just need to bring your code and data that enable you to expedite your project.
• PaaS providers allow you to integrate DevOps database application performance monitoring solutions (APM) and auto-scaling solutions.
• You can easily integrate third-party API in your code when you use the PaaS platform.
• When you work with PaaS providers, you don’t need to hire any cloud platform architect and DevOps engineers. most reputed PaaS platforms like AWS elastic beanstalk and Heroku make it easy to use DevOps

Marketing your app

While this may not be directly tied to the app’s development, it is certainly something that needs to be planned by app developers. Google Play Store is home to an incredibly large number of apps, and it keeps growing every day, so there is a lot of competition that you will have to deal with. 

To stand out, developers will need to make a unique place in the market and promote their app to the masses. Be sure to keep a strategy in place to target and reach your audience via digital marketing. If you think that your app’s quality is good enough, then you are in for a rude awakening.

If you find yourself struggling to market your app without any assistance, be sure to reach a well known digital marketing company. While it can be a bit costly initially, hiring a good company will surely pay off in the end. 

Conclusion

A capable team using the best tools and frameworks, choosing the right platforms, and following best practices certainly help. However, overcoming app development challenges in today’s conditions can be tricky. Be sure to get the assistance needed to make your app successful.